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Corporations Taking Political Stands on Social Media: Risks, Benefits, and Potential for the Creation of Social Value

  • Guimond S
DOI: 10.1007/978-3-030-24374-6_17
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Abstract

This chapter investigates the ways in which activists and corporations interact via social media, harnessing its power to take political stands and engage their stakeholders to create social change....

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APA

Guimond, S. (2020). Corporations Taking Political Stands on Social Media: Risks, Benefits, and Potential for the Creation of Social Value (pp. 249–261). https://doi.org/10.1007/978-3-030-24374-6_17

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