Randomized trial of leaving messages on telephone answering machines for control recruitment in an epidemiologic study

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Abstract

To determine whether leaving messages on answering machines would aid control recruitment via random-digit telephone dialing, a randomized trial was conducted during 1992-1994 involving 1,323 western Washington households with answering machines. For the experimental group, a message was left informing them about the study and promising a call-back; for the control group, no message was left. Leaving a message increased the response rate by about 20 percentage points (p = 0.002). More households were successfully screened for eligible controls, and individuals found eligible were more likely to participate. Leaving a message can help to improve response rates in telephone surveys.

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Koepsell, T. D., McGuire, V., Longstreth, W. T., Nelson, L. M., & Van Belle, G. (1996). Randomized trial of leaving messages on telephone answering machines for control recruitment in an epidemiologic study. American Journal of Epidemiology, 144(7), 704–706. https://doi.org/10.1093/oxfordjournals.aje.a008983

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