Modelling and Simulating Complicated Service Networks in Health Care

Abstract

The health-care system is a complicated network consisting of fragmented interest groups working towards their own internal goals causing suboptimal system performance and change resistance. In this chapter a system dynamic simulation model is constructed for the value creation in a health-care network containing different modules for doctors, rehabili- tation personnel, patients and their relatives. The models are based on service-dominant logic. The dynamic hypothesis is created in collaboration with experts and different interest groups by using facilitated interviews and workshops. Strategies for transition towards customer-oriented health-care services are tested in simulations. The effect of political pressure and different value creation structures are analysed.