Modelo de relaciones retóricas para la integración de la imagen y el texto

Abstract

Today, the linguistic message is present in almost all images. Therefore, it is interesting to address the issue of verbal-visual integration. Throughout of this article, following a review of some existing models, we propose a new model for the analysis of verbal-visual integration. In this integration, usually appear at least two operations, which we consider major, namely the consistency or harmony, and quantity change, which is divided into anchor and drift. We have listed five other secondary operations, namely: transformation, transfunction, reversal, translocation, transtemporality.Future studies should see if there are other operations that need to be added to this set. for exemplify the model has been used an artistic, experimental short film "A Pupil in the Wind" by Enrico Gras and Danilo Trelles (1949) with text by Rafael Alberti.