Social entrepreneurship as an economic phenomenon: innovations and indicators of development

Abstract

The aim of the article. Its purpose is to analyse the main parameters of social entrepreneurship development in Columbia and Russia and identify the trends prevailing in this area. Results. A certain combination of the following methods was used: historical-comparative, empiric generalization, analysis, synthesis, comparison, clustering. The results obtained show that over a decade of existence of social entrepreneurship in Russia, stable projects of support of the disabled and elderly, revival of people's crafts and trades, local tourism have been established. Experience of replicable social projects has been accumulated. Review of social entrepreneurship conducted by the authors has allowed concluding that as of today, social enterprises operate many areas in countries in question. Concentration of social enterprises is uneven across the country; almost half of them are concentrated in a few key regions. Social entrepreneurship is practiced by socially oriented non-profit organizations (15.3%); a large proportion of social entrepreneurs are engaged in education (11.5%). The authors have concluded that women prevail among social entrepreneurs (64%). As of now, infrastructure has been created to support and fund social projects. Still, the problem of social entrepreneurship recognition and perception in the original sense of the phenomenon remains. Due to low prevalence of educational programs in social entrepreneurship, there is a tangible lack of competent experts in social entrepreneurship. Concusions. The analysis of the obtaining financing possibilities by social entrepreneurs shows that there are more than 10 sources in Russia supporting of the social projects implementation. At the same time, along with the revealed positive tendencies in the social entrepreneurship development, the authors noted the low intensity of this sphere spread, due to the lack of understanding of the social entrepreneurship phenomenon among the general public and, as a result, the lack of interested and active participation in such activities. The solution to this problem we see in the active coverage of the experience of social entrepreneurship in the media, as well as in expanding the training of specialists with higher education, competent in the field of social entrepreneurship. NR - 21 PU - SUMY STATE UNIV, DEPT MARKETING & MIA PI - SUMY PA - RYMSKIY-KORSAKOV ST 2, SUMY, 40007, UKRAINE