A methodology to select the best public cloud service for media focussed enterprises

Abstract

With the advancement of cloud technologies, media focussed enterprises have started adopting cloud technologies to improve their offerings, to increase the reach and to gain competitive advantages. With the proliferation of public cloud services and the lack of standardisation in describing cloud services, it has become a very difficult task to identify the most suitable cloud service for an enterprise. This paper discusses the methodologies that a media company can adopt while selecting a public cloud service to scientifically arrive at a purchasing decision. The model described herein has been successfully used by Right- Cloudz Technologies for their public cloud selection advisory services.