The Illusion of Resistance: Commodification and Reification of Neoliberalism and the State

Abstract

While protests and acts of resistance are central to democracy and the potential for social change, what is often ignored is the usurping of resistance through commodification and consumption. Here we argue that it is important to remember that even acts of resistance, such as we have witnessed since the election of Donald Trump to the Presidency of the United States, that speak out against inequality and social harm are commodified and consumed within the spectacular domination of the State and capital, making resistance part and parcel of the neoliberal system that commoditizes in totality.