Swabian model company, innovation leader, global player or financially independent family company - any of these can be used to describe TRUMPF. TRUMPF defines itself as a high-tech company whose goal is to lead the way in terms of both technology and organization in its fields of activity. © 2010 Springer-Verlag Berlin Heidelberg.
CITATION STYLE
Koerber, C., Buchfink, G., & Völker, H. (2010). Innovation in the interplay of organization and culture: The TRUMPF story. In Innovation and International Corporate Growth (pp. 91–111). Springer Berlin Heidelberg. https://doi.org/10.1007/978-3-642-10823-5_7
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