TINGKAT KEPUASAN PELANGGAN TERHADAP SISTEM PELAYANAN FARMASI DI APOTEK KIMIA FARMA 274 PAMEKASAN

Abstract

Pharmacies must be guided by applicable service standards in carrying out pharmaceutical service practices. Pharmaceutical services underwent a change that initially only focused on drug (drug oriented) into a comprehensive service (pharmaceutical care) that is a direct and responsible service to patients relating to pharmaceutical preparations. This study aims to determine the level of customer satisfaction with the pharmaceutical service system at the Kimia Farma 274 Pharmacy Pamekasan. This research is a quantitative descriptive study using a questionnaire with a Likert scale. The results of research conducted to 100 respondents showed that customers of Kimia Farma 274 Pharmacy Pamekasan were very satisfied with the location and layout of the pharmacy, the availability of pharmaceutical supplies, time of service, and the attitude of pharmaceutical personnel in conducting pharmaceutical services. The results of this study can be used as an evaluation for pharmacies in order to improve pharmacy services in the future and trigger other pharmaceutical service facilities to provide better pharmaceutical services to customers