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Book Chapter

The Social Environment: Business Etiquette and Cultural Sensitivity

  • Rothlin S
  • McCann D
Springer Berlin Heidelberg, (2016), 321-340
DOI: 10.1007/978-3-662-47434-1_15
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Abstract

The Schindler case addresses the complex issue of crisis management for Western multinationals operating in Asian settings. In June 2006 a deadly accident killed a high school student in Minato Ward, Japan. As a result of a software flaw, the boy was slammed between...

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APA

Rothlin, S., & McCann, D. (2016). The Social Environment: Business Etiquette and Cultural Sensitivity. In International Business Ethics (pp. 321–340). Springer Berlin Heidelberg. https://doi.org/10.1007/978-3-662-47434-1_15

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