ASSESSMENT OF FACTORS AFFECTING SPIRITUAL CULTURAL TOURISM AN GIANG PROVINCE, VIETNAM

Abstract

Cultural and spiritual tourism activities are the development trend of Vietnam tourism. It not only brings socio-economic benefits to the locality but also contributes to improving the spiritual life of tourists. An Giang province, Vietnam, has many humanistic tourism resources, which is a condition for developing spiritual and cultural tourism. Exploiting spiritual and cultural tourism in An Giang has been going on for a long time, but many issues still need attention. The article uses surveying 120 tourists on the conditions for developing spiritual and cultural tourism and assessing the factors affecting the development of spiritual and cultural tourism in An Giang province. Research results analyzed by SPSS 20.0 show five factors influencing the growth of spiritual and cultural tourism in An Giang province: service prices, human resources and amenities; security, order and safety; goods and environmental protection; transportation; and facilities. The analysis results show that the conditions for developing spiritual and cultural tourism in An Giang province are only quite average. The article has proposed some development solutions for this type of tourism.