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Book Chapter

Food Online: An Introduction to a Complex Environment

  • Aspray W
  • Royer G
  • Ocepek M
Springer International Publishing, (2013), 1-23
DOI: 10.1007/978-3-319-01598-9_1
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Abstract

… 1.2 A Conceptual Mapping of Food Online … presence is informational, the goal of the material is to convince the user to physically visit a bricks-and-mortar store to purchase products as … Wilson began blogging as a way to participate and contribute to the online food community …

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Aspray, W., Royer, G., & Ocepek, M. G. (2013). Food Online: An Introduction to a Complex Environment. In Food in the Internet Age (pp. 1–23). Springer International Publishing. https://doi.org/10.1007/978-3-319-01598-9_1

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