Towards a quantitative concession-based classification method of negotiation strategies

Abstract

In order to successfully reach an agreement in a negotiation, both parties rely on each other to make concessions. The willingness to concede also depends in large part on the opponent. A concession by the opponent may be reciprocated, but the negotiation process may also be frustrated if the opponent does not concede at all. This process of concession making is a central theme in many of the classic and current automated negotiation strategies. In this paper, we present a quantitative classification method of negotiation strategies that measures the willingness of an agent to concede against different types of opponents. The method is then applied to classify some well-known negotiating strategies, including the agents of ANAC 2010. It is shown that the technique makes it easy to identify the main characteristics of negotiation agents, and can be used to group negotiation strategies into categories with common negotiation characteristics. We also observe, among other things, that different kinds of opponents call for a different approach in making concessions. © 2011 Springer-Verlag.