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EFFECTS OF ADVERTISING CAMPAIGNS ON MARKETING PERFORMANCE (A STUDY OF NIGERIAN BOTTLING COMPANY PLC, ENUGU)

  • Godday L
Advances in Social Sciences Research Journal (2019) 6(5)
DOI: 10.14738/assrj.65.6455
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Abstract

… advertising campaign on marketing performance. The study … effects on organizational performance, advertising media … order to have a great performance as an organization or …

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APA

Godday, L. R. (2019). EFFECTS OF ADVERTISING CAMPAIGNS ON MARKETING PERFORMANCE (A STUDY OF NIGERIAN BOTTLING COMPANY PLC, ENUGU). Advances in Social Sciences Research Journal, 6(5). https://doi.org/10.14738/assrj.65.6455

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