Abstract
Too often we talk about business models without deeply understanding them... The book Business Model Generation aims to change this...
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CITATION STYLE
APA
Kemperman, J., Geelhoed, J., & op ‘t Hoog, J. (2017). What is a Business Model? In Brilliant Business Models in Healthcare (pp. 11–23). Springer International Publishing. https://doi.org/10.1007/978-3-319-26440-0_2
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