Youth and entrepreneurship in culture, fashion and tourism: Business development possibilities in times of crisis

Abstract

Entrepreneurship is vital and business opportunities available to the young should be borne in mind by institutions, enterprises and other decision-makers. In an era of new technologies and innovation, young people are particularly well-prepared and many of the new businesses that emerge in today’s knowledge society reflect this important situation, maybe more significant, if we remember the current crisis that we are experiencing. Our cultural and creative industry has great economic potential and is one of the most dynamic in Europe. It therefore makes sense to explore alternatives for the formation of enterprises in this area. Likewise, a key factor is what public and private institutions can do to offer incentives to young people’s initiatives in the fields of cultural and creative activities, fashion and tourism and eliminate the barriers they encounter when attempting to start up and develop these enterprises smoothly.