A six-step guide to persuasive learning

Abstract

By combining existing methodological approaches from Persuasive Design and Learning, this paper presents the initial version of a general guide for creating persuasive learning designs. The notion of persuasive learning designs is based on the acknowledgement that there must be an appropriate balance between context and learning technology, and that reflections regarding the context must be included throughout the design process. The 6 step guide to persuasive learning springs from research conducted in the EuroPLOT project, however the approach aims to be generally applicable. © 2013 Springer-Verlag.