The Travel Machine: Mobile UX design that combines information design with persuasion design

Abstract

Travel and tourism is a booming sector of the 21st century world economy. In an era of increasing leisure tourism or "part-time leisure tourism" tacked on to business trips, coming into contact with other cultures risks fading into the background. The Travel Machine project of 2012 developed effective ways to foster a shift from leisure to cultural tourism by changing people's travel behavior in the short- and in the long-term. Travel Machine, conceived by the author's firm, combines information design/visualization and persuasion design. This paper explains the development of its user interface. © 2013 Springer-Verlag Berlin Heidelberg.