Green Innovation and Internationalization in Taiwanese Small and Medium Enterprises

Abstract

Taiwan is one of the fastest growing economy in Asia region. In Taiwan, SMEs sector is a key component of the economy, accounting for 98.1% of all total business establishments. This study will explore the extent of Green Innovation initiatives by Taiwanese SMEs to leverage itself in achieving product competitive advantage and in internationalizing their venture. To explore the proposed conceptual model, which includes environmental resources, environmental cost and technology usage as independent variable and internationalization as dependent variable, SMEs from multiple industries are included in the sampling frame. Findings show environmental cost is the main determinant of product competitive advantage that influences Taiwanese SMEs internationalization.