A Location-Based Solution for Social Network Service and Android Marketing Using Augmented Reality

Abstract

This study aims to make it possible for one to share different feelings at the same location through a location-based SNS which is dissimilar to the existing SNS systems. A common platform such as a neighborhood store explorer guides the user by marking the nearby stores based on his/her location but the proposed application can provide some additional information including the reputation or relevant facts through augmented reality (AR) when he/she photograph a specific mark or image with a mobile device for recognition. A location-based Android marketing solution utilizing Vumark AR is proposed in this study where a similar operation method used for the existing RFID and QR code-based systems is adopted to the Vumark-based approach. Vuforia API is used as the main library to store the target marks or images into the database for recognition and present necessary information on a mobile device screen when required.