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Polarities, axiallities and marketability of items

Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics) (2012) 7448 LNCS 243-252
DOI: 10.1007/978-3-642-32584-7_20
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Abstract

We apply polarities, axiallities and the notion of entropy to the task of identifying marketable items and the customers that should be approached in a marketing campaign. An algorithm that computes the criteria for identifying marketable items and the corresponding experimental work is also included. © 2012 Springer-Verlag.

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Simovici, D. A., Fomenky, P., & Kunz, W. (2012). Polarities, axiallities and marketability of items. In Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics) (Vol. 7448 LNCS, pp. 243–252). https://doi.org/10.1007/978-3-642-32584-7_20

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