Older Workers Success: Biological Functions and Managerial Nudging Balance

Abstract

The article is an attempt to represent the success of older workers as a synergistic effect of the impact on the activation of natural body functions and involvement in the process and result of work through the technology of medical-biological and managerial nudging. To justify this position, the sections of the achievement process and the determinants of success are identified. Competencies that stabilize or increase with age are presented. The authors developed a matrix of using the methods of “soft paternalism” for the formation of a target attitude, the process of implementing a working action, obtaining and evaluating the result.