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Kultmarke – Die charismatische Identitätsmarke

  • von Rhein W
Springer Fachmedien Wiesbaden, (2019), 23-54
DOI: 10.1007/978-3-658-23305-1_3
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von Rhein, W. (2019). Kultmarke – Die charismatische Identitätsmarke. In Die Kultmarke (pp. 23–54). Springer Fachmedien Wiesbaden. https://doi.org/10.1007/978-3-658-23305-1_3

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