Achieving Business Success through Marketology

  • Aghazadeh H
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Abstract

Setting a goal and moving toward it is a critical aspect of life. If success can be defined as the act of achieving a goal, then it would logically follow that success would also be considered a critical facet of an individual's life and work. However the amount of successfulness is still determined by the extent of the achievement.

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Aghazadeh, H. (2016). Achieving Business Success through Marketology. In Principles of Marketology, Volume 1 (pp. 5–45). Palgrave Macmillan US. https://doi.org/10.1057/9781137379320_2

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