Toward the new sullivan principles in the information age: Conflicts and challenges of multinational information technology companies in asian countries

Abstract

A free and open communication environment is essential for a democratic society. Information and Communication Technologies (ICTs) serve as a basic structure for creating democratic communication environments. We have to try to understand ethical issues which ICTs can cause and the importance of multinational companies' social responsibility. This paper presents case studies in conflict between governments and multinational information technology (IT) companies over internet regulations in Asia, specifically in China and South Korea. By analyzing recent conflicts, we develop an improved understanding of the embedded values of information technology and its possible effects on society. This analysis also allows us to anticipate possible future problems and understand future information environments. Furthermore, I suggest basic ethical concepts, identifying six principles which multinational information technology companies should consider when they implement their technology in other countries. © 2011 Springer-Verlag Berlin Heidelberg.