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Succeeding in a Multi-polar World: Managing the CUBRINTA™ Cube of Intangibles

  • Britschgi E
DOI: 10.1007/978-3-642-02083-4_5
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Britschgi, E. C. (2009). Succeeding in a Multi-polar World: Managing the CUBRINTATM Cube of Intangibles (pp. 71–84). https://doi.org/10.1007/978-3-642-02083-4_5

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