A mobile application of client-side personalization based on WIPI platform

Abstract

The Internet site is encouraged to take a little time to get the preferred information and bring it to the customer through personalization of customers' information. The mobile shopping users have a strong desire to reduce the shopping hours due to the expensive telecommunication service fees. It requires much time and perseverance to input the personalization information into the server and even to input it repeatedly into a bunch of shopping malls while maintaining contact. In this paper, we develop an application to protect the general personalized information in the mobile client-side based on XML. The mobile shopping using the client-side personalization reduces the connection time and improves the personalization information management through the enhanced data transmission and data input. © Springer-Verlag 2004.