An analysis of the relationship between a speed of the internet access and internet access line switching

Abstract

Internet access delay and packet loss cause dissatisfaction with the Internet access. As a result, Internet users may switch a type of the Internet access line to a higher one. To examine a relationship between the dissatisfaction related to the speed of the Internet access and a switching behavior related to the Internet access line, we conducted a market survey. As a preliminary study, we evaluate the relationship between the dissatisfaction related to the speed and the switching behavior. As a result we see that the dissatisfaction is connected with their usages and the dissatisfaction is gradually stored. Finally the users may have an intention for switching beyond a certain switching barrier. © 2011 Springer-Verlag.