Churn Prediction and Retention in Banking, Telecom and IT Sectors Using Machine Learning Techniques

  • Jain H
  • Yadav G
  • Manoov R
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Abstract

Customer churn prevention is one of the deciding factors when it comes to maximizing the revenues of any organization. Also known as customer attrition, it occurs when customers stop using the products or services of a company. Through our paper, we are predicting...

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Jain, H., Yadav, G., & Manoov, R. (2021). Churn Prediction and Retention in Banking, Telecom and IT Sectors Using Machine Learning Techniques (pp. 137–156). https://doi.org/10.1007/978-981-15-5243-4_12

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