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Study on strategic choices of China's commercial banks based on SWOT analysis

Advances in Intelligent and Soft Computing (2012) 143 AISC 109-115
DOI: 10.1007/978-3-642-27966-9_16
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Abstract

The trend of financial globalization and liberalization has changed the competitive situation of the financial industry significantly. In this paper, we use the SWOT analysis to analyze the strengths, weakness, opportunities and threats of China's commercial banks, and give some suggestions on the strategic choices for them to develop healthily and steadily. © 2012 Springer-Verlag GmbH.

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Bai, Y. J., & Yin, Z. F. (2012). Study on strategic choices of China’s commercial banks based on SWOT analysis. In Advances in Intelligent and Soft Computing (Vol. 143 AISC, pp. 109–115). https://doi.org/10.1007/978-3-642-27966-9_16

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