The Effects of Environmental Munificence and Market Orientation Dimensions on Performance of Small Business Firms in Botswana

  • Jaiyeoba O
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Abstract

The significance and importance of the relationship between market orientation and environmental munificence is clearly embedded in the extant literature. There is however the acute paucity or conceptual ambiguity of such investigation in developing economies. Thus …

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Jaiyeoba, O. O. (2013). The Effects of Environmental Munificence and Market Orientation Dimensions on Performance of Small Business Firms in Botswana. Business and Economic Research, 3(2), 246. https://doi.org/10.5296/ber.v3i2.4687

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