Sharia Insurance Marketing Distribution Channel

  • Ussania I
  • Aslami N
N/ACitations
Citations of this article
14Readers
Mendeley users who have this article in their library.

Abstract

Product distribution is one of the marketing process's activities. Many product manufacturers do not sell to end users directly. This is due to the fact that cost distribution is typically the primary reason corporations do not sell items to end customers. The marketing channel is in charge of getting the product from the manufacturer (the insurance company) to the consumer/customer. This can overcome the owner of a product or service's isolation from the people who require it in terms of time, location, and property. This marketing channel, in reality, necessitates product marketing channel management in compliance with OJK standards. In addition, any rivalry that emerges in the marketing channel while selling insurance goods. As a result, the goal of this article is to go into detail about the marketing channels for insurance products in public marketing.

Cite

CITATION STYLE

APA

Ussania, I., & Aslami, N. (2022). Sharia Insurance Marketing Distribution Channel. Journal of Indonesian Management, 2(2). https://doi.org/10.53697/jim.v2i2.698

Register to see more suggestions

Mendeley helps you to discover research relevant for your work.

Already have an account?

Save time finding and organizing research with Mendeley

Sign up for free