This book is about a new validity-driven approach to business analysis. The approach uses design thinking and concept mapping, which work hand in hand to enable creative, new business concepts and processes. The focus is mostly on the business information side because that is where the long-lasting values of the business model(s) are kept.
CITATION STYLE
Frisendal, T. (2012). Introduction (pp. 1–3). https://doi.org/10.1007/978-3-642-32844-2_1
Mendeley helps you to discover research relevant for your work.