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Marketingcontrolling für Nonprofit- Organisationen

  • Bruhn M
Gabler, (2006), 935-964
DOI: 10.1007/978-3-8349-9335-9_38
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jetzt neu engl. 1996! TS - RIS

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Bruhn, M. (2006). Marketingcontrolling für Nonprofit- Organisationen. In Handbuch Marketingcontrolling (pp. 935–964). Gabler. https://doi.org/10.1007/978-3-8349-9335-9_38

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