Abstract
The context and motivation for this Chapter varies and is global given the extensive use of various franchising formats in more than one hundred countries. Franchising represents a …
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CITATION STYLE
APA
Nwogugu, M. I. C. (2019). Knowledge-Representation and Network Decisions in Franchising and Online-Retailing Under Combined MN-Transferable-Utility, WTAL, Perception and Regret-Minimization Regimes. In Complex Systems, Multi-Sided Incentives and Risk Perception in Companies (pp. 453–506). Palgrave Macmillan UK. https://doi.org/10.1057/978-1-137-44704-3_7
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