An analysis of confusion errors in naming letters under speed stress

Abstract

Three subjects named six visually presented letters under two levels of speed stress. The obtained confusion matrices for each stress condition were fit by Luce's choice theory, which provided measures of stimulus similarity and response bias. Speed stress produced proportional increases in pairwise similarity measures but had no systematic effect on response biases. In Experiment 2, the same three subjects named the same letters under two levels of stimulus quality and a constant response-time deadline. As with speed stress, degrading the stimulus produced proportional increases in pairwise similarity measures but had no systematic effect on response biases. In Experiment 3, two of the subjects participating in Experiments 1 and 2 named the six letters under conditions where the probabilities of the letters were unequal. The letters toward which the subject had been most biased in Experiments 1 and 2 were assigned low probabilities, and the letters toward which he was least biased were assigned high probabilities. The result of this manipulation was to completely reverse the ordering of the response bias parameters of the Luce choice model. It is suggested that the present methodology provides a means of validating as psychological constructs the parameters of various mathematical models of stimulus recognition. © 1977 Psychonomic Society, Inc.