The market environment and competitive factors of non–R&D–performing and non–R&D–intensive firms

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Abstract

Following the analysis of the specific characteristics of non–R&D–intensive industries on the macroeconomic level in the previous chapters, the next three chapters provide a detailed analysis of non–R&D–intensive firms on the microeconomic level. This chapter examines firm–level data on the market and competitive environment of non–R&D–intensive firms. The aim is to locate these firms within their industrial competitive environment, clarify their structural characteristics, and obtain information about their most relevant competitive factors and future expectations.

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Kirner, E., Som, O., & Jäger, A. (2015). The market environment and competitive factors of non–R&D–performing and non–R&D–intensive firms. In Low-Tech Innovation: Competitiveness of the German Manufacturing Sector (pp. 79–89). Springer International Publishing. https://doi.org/10.1007/978-3-319-09973-6_6

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