Conventional and Extended Versions of Means-end Chain Theory

  • Borgardt E
N/ACitations
Citations of this article
13Readers
Mendeley users who have this article in their library.

Abstract

… 39, no. 5. Chaiken S. (1987), The Heuristic Model of Persuasion, Social Influence: The Ontario Symposium, Lawrence Erlbaum Associates vol. 5, Hillsdale. Page 12. Elena Borgardt 202 …

Cite

CITATION STYLE

APA

Borgardt, E. (2018). Conventional and Extended Versions of Means-end Chain Theory. Zeszyty Naukowe Uniwersytetu Ekonomicznego w Krakowie, (3(975)), 191–204. https://doi.org/10.15678/znuek.2018.0975.0312

Register to see more suggestions

Mendeley helps you to discover research relevant for your work.

Already have an account?

Save time finding and organizing research with Mendeley

Sign up for free