Understanding Factors Affecting University Student’s Adoption of E-learning Systems in NCR

Abstract

Many Universities and Colleges of higher learning have started off late various courses online in India for various reasons. This shows that E-learning is becoming buzzword for tomorrow in terms of acquiring higher education, which in India is in nascent stage but will continue to grow in the future. However, little research has been done to verify the process how the University/College students of higher education will adopt and use E-learning. The present study took a sample of 200 University and College students in NCR to carry out the research. The proposed theoretical model that included Perceived ease of use (PEOU), Perceived usefulness (PU), E-learning self-efficacy (SE), Subjective norm (SN), System accessibility (SA), and their impact on E-learning Attitude and Behavioral Intension to use E-learning was developed based on the extended technology acceptance model (TAM). The results of the study statistically proved that Perceived Usefulness and Perceived Ease Of Use are the most important factors in user’s acceptance of E-learning based on the correlation and regression tests. However, subjective norms were found to be the least important factor in influencing e-learners attitude and behavioral intensions.