Abstract
paper award. Furthermore, we are thankful to the ENTER2020 Overall Chairs Juho Pesonen and Anyu Liu, the IFITT President Iis Tussyadiah, other ENTER2020 organizers, the IFITT Board, and all members of IFITT for their support and for accommo- dating the many enquiries made while managing the research track. Finally, we would also like to thank all authors for their willingness to disseminate their latest research at ENTER2020. This conference would not be possible without their efforts.
Cite
CITATION STYLE
O’Connor, P. (2020). Brandjacking: The Effect of Google’s 2018 Keyword Bidding Policy Changes on Hotel Website Visibility. In Information and Communication Technologies in Tourism 2020 (pp. 243–254). Springer International Publishing. https://doi.org/10.1007/978-3-030-36737-4_20
Register to see more suggestions
Mendeley helps you to discover research relevant for your work.
