Effectiveness of ideological and political education in colleges and universities under the outbreak of internet media

Abstract

Because of the diversity of network openness and network culture, health culture and decadent Western culture shock has a great impact on the value orientation, political attitude, personality, psychology and interpersonal aspects of college students, but also brings challenges to the content, mode and dominant of ideological and political education. This paper uses mathematical model to study the trend of ideological and political education in Colleges and universities in the information age. Firstly, the positive and negative influences of the network media environment on ideological and political education in Colleges and universities are analyzed, and specific countermeasures are given according to the negative influence, including: to increase the construction of the ideological and political education platform in campus network media and enhance the role the network media development in the work of ideological and political education in Colleges and universities; to construct the main line for the effectiveness development of College ideological and political education based on the network media platform; to give full play to the positive guiding role of the network media to the ideological and political education of college students, and make the network media maximize their advantages and promote the effectiveness of ideological and political education.