Color Analysis of Popular Lipstick Brands

Abstract

Lipstick is one of the significant makeup tools for females of all ages. The current trend of lipsticks among Japanese undergraduate female is found to revolve around global contemporary luxury brands and also around more affordable brands with Kawaii-images. The goal of this study is to classify the characteristics of lipstick brands using color features in order to clarify differences in lipstick colors and brands. We collected a total of 294 lip colors from the trending brands and extracted RGB and HSV colors as features and developed the classification models on the color spaces using decision tree. The classification results successfully showed the brand characteristics with their color features of lipsticks.