Strategic portfolios for the integral design of value-added networks

Abstract

An adequate decision method plays an important role in strategic location planning, especially for physical goods. After a breakdown of the value-added network into its natural components, this paper uses strategic portfolios for determining the different network designs (e.g. production, transport, distribution, service). The portfolios depend on generic market, product and service features and fit together. The combination of the single portfolios represents the design options of the integral value-added network in a comprehensive way.