STRATEGIC IMPLEMENTATION OF EFFECTIVE MARKETING PLAN FOR SEMI-PERMANENT BUILDING PROVIDER COMPANY I-CONT

Abstract

PT. Karya Inti Abadi Kontainer is a company engaged in container modification services for business owners. The company uses abandoned containers in container depo for building purposes. The company spreads awareness through websites and advertisements for every MSME business owner throughout Java and Bali. Our services are a 'one-stop solution,' including pre-sales consulting, modified container sales, delivery, repair and maintenance services until container resale. To spread awareness for every business owner, we need a reliable online and offline marketing plan.