A task-based framework for mobile applications to enhance salespersons' performance

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Abstract

The paper suggests a framework for mobile applications aimed at supporting salespersons' tasks for greater performance when they are operating within a highly mobile work environment. To do so the paper starts by providing a review of mobile technologies characteristics in terms of mobile devices, connectivity and mobile applications. After deriving a set of propositions, the paper offers some concluding remarks and suggests areas for future research. © 2005 by International Federation for Information Processing.

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APA

BenMoussa, C. (2005). A task-based framework for mobile applications to enhance salespersons’ performance. In IFIP Advances in Information and Communication Technology (Vol. 158, pp. 51–63). Springer New York LLC. https://doi.org/10.1007/0-387-22874-8_4

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