Social Enterprise and Other Social Commerce Topics

  • Turban E
  • Outland J
  • King D
  • et al.
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Upon completion of this chapter, you will be able to:1.Understand the concept of the social enterprise and its variants.2.Describe business-oriented public social networks, their characteristics, and benefits.3.Describe the major social commerce activities that can be conducted within and by enterprises and the characteristics of such private social networks.4.Review the social commerce activities and their relationship with e-entertainment and gaming.5.Describe social gaming and gamification.6.Define crowdsourcing and describe its use in social commerce.7.Describe social collaboration and its benefits.8.Comment of the future of social commerce.




Turban, E., Outland, J., King, D., Lee, J. K., Liang, T.-P., & Turban, D. C. (2018). Social Enterprise and Other Social Commerce Topics (pp. 325–358).

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