Compared to existing reviews of the business model literature (e.g. Christiansen and Varnes 2010; Klang et al. 2010; Zott et al. 2011), the objective of this literature review is not to map and categorise the existing business model literature. Instead the purpose of this review is to answer two specific questions.
CITATION STYLE
Sniukas, M. (2020). Literature review. In Contributions to Management Science (pp. 17–44). Springer. https://doi.org/10.1007/978-3-030-50100-6_2
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