The use of social marketing and modern technology in the approach to internalized problems

0Citations
Citations of this article
11Readers
Mendeley users who have this article in their library.

Abstract

Rapid development of media and communication technologies is unstoppably changing our way of life, habits and means of communication. In addition, it has an enormous effect on our mental health. The aim of this paper was to explore the potentials of social marketing and modern technologies in prevention and early treatment of internalized disorders through the review of literature. Research on internalized problems shows their stability and tendency to exacerbate during the period of maturation. Additionally, depression and anxiety symptoms contribute to the risk of suicide, somatic complaints and physical illness. The literature stressed the possibilities of social marketing in prevention of public health problems. One of the leading researchers of technology and mental health issues, Mufioz, perceives the use of technology as the imperative of our time; more and more evidence shows the online approach to be potentially effective for a wide population and cost-effective regarding material and human resources. Modern times require programmes and activities available to the public when the local system of care is not developed and no evidence-based intervention is available. This paper presents the selection of good practices, campaigns and online interventions for internalized problems.

Register to see more suggestions

Mendeley helps you to discover research relevant for your work.

Already have an account?

Cite

CITATION STYLE

APA

Novak, M., & Kavić, K. (2018, June 1). The use of social marketing and modern technology in the approach to internalized problems. Socijalna Psihijatrija. Medicinska Naklada Zagreb. https://doi.org/10.24869/spsih.2018.161

Readers' Seniority

Tooltip

PhD / Post grad / Masters / Doc 3

43%

Researcher 3

43%

Professor / Associate Prof. 1

14%

Readers' Discipline

Tooltip

Computer Science 2

33%

Medicine and Dentistry 2

33%

Nursing and Health Professions 1

17%

Social Sciences 1

17%

Save time finding and organizing research with Mendeley

Sign up for free