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S-Commerce Cues as a Predictor of Repurchase Intention: Customer Satisfaction as Mediating Variable

  • Sherly S
  • Keni K
Proceedings of the tenth International Conference on Entrepreneurship and Business Management 2021 (ICEBM 2021) (2022) 653
DOI: 10.2991/aebmr.k.220501.071
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Abstract

… role of customer satisfaction on the … customer satisfaction by providing a fast response and providing appropriate assistance to customers. This research shows that customer satisfaction …

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Sherly, S., & Keni, K. (2022). S-Commerce Cues as a Predictor of Repurchase Intention: Customer Satisfaction as Mediating Variable. In Proceedings of the tenth International Conference on Entrepreneurship and Business Management 2021 (ICEBM 2021) (Vol. 653). Atlantis Press. https://doi.org/10.2991/aebmr.k.220501.071

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