Weighting the ReSCulture Questionnaire: The Impact of Rewards Systems in Hotels’ Cultural Change Processes

Abstract

This manuscript, through a pilot field research in Athenian hotels, seeks to weigh the novel ReSCulture (Rewards Systems Culture) questionnaire, which measures the impact of specific elements of employee rewards systems on cultural change processes in hotels. The manuscript will begin by presenting and briefly analyzing a series of central theoretical issues upon organizational culture change and rewards systems. The conceptual synthesis and grouping of those issues led to the emergence of eleven complex and specialized hypotheses which are examined through the one hundred eleven variables/items of the ReSCulture questionnaire. Τhe pilot nature of the research led to the adoption of descriptive statistical analysis of the data gathered through the “convenient sampling” method of a restricted number of participants. However, the methodological value of the article is to weight and enhance the reliability of the ReSCulture questionnaire. It was found that the pilot ReSCulture questionnaire was difficult to completing. Specific elements of the questionnaire were considered as very or less important/useful in achieving the research objectives. Indicators-precursors of the results of the later-main research was also formulated. This paper contributes to the development and the improvement of the novel ReSCulture questionnaire suitable for exploratory and confirmatory factor analysis. The main near future research is expected to provide useful measurement scales that can be adopted in other scientific research and equip hotel executives with a detailed guide of specific and specialized elements/variables of a rewards system that can strengthen or obstruct organizational culture change.